ATLANTA: February 19, 2019. Delta Cargo is rebranding its international products to align with SkyTeam Cargo, providing customers with a common product portfolio across the global alliance.

“By rebranding our international products to align with our SkyTeam Cargo partners, it is now easier for our customers to do business with all 12 member airlines,” said Shawn Cole, Delta Cargo–vice president. “With SkyTeam, we offer consistent service and handling to over 850 destinations in 175 countries.”

Delta Cargo VP Shawn Cole and Virgin Atlantic Cargo MD Dominic Kennedy Effective now, Delta Cargo’s international product range will be called ‘General’, formerly ‘Dimension’, that moves all commodities that do not require special handling; and ‘Express’, formerly ‘Equation’, is the new name for the urgent shipment of packages and goods.

The airline notes ‘Critical/Critical Heavy’, formerly ‘Equation Critical’, is only available on Delta. It is a premium GPS-enabled service for the transportation of highly time-sensitive shipments that must travel on the next available flight, offers GPS tracking via and moves with the highest priority across Delta’s global network.

‘Specialized’ is used by the airline for shipping unique items, giving a wide range of options for atypical cargo or high-value products, such as pharmaceuticals, live animals, dangerous goods, perishables or automotive parts.

Earlier this month Delta and SkyTeam member Virgin Atlantic Cargo celebrated the fifth anniversary of their trans-Atlantic joint venture.

"Our intention has always been to ensure that whatever we do as a joint venture, it must deliver real benefits for our customers in terms of more choice, service quality and being easier to do business with,” explained Virgin Atlantic Cargo managing director Dominic Kennedy (right of picture with Shawn Cole). “We are very excited about what more we can achieve as a cargo JV and have been inspired by the great relationship and mutual respect between our cargo teams.”

This year Delta is adding a new nonstop service from Edinburgh to Boston, while Virgin Atlantic has scheduled another flight to Boston from London Heathrow, bringing the frequency to four a day. Virgin Atlantic is also adding more flying between Manchester and the US with new nonstop service to Los Angeles and increased frequencies to Las Vegas and New York.